Saving the planet because it feels good
The role of warm-glow and intrinsic motivation in sustainable decision-making
05/03/2019
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Description
Emotions aren't always valued in society, but they are a crucial aspect of human behaviour and decision-making. Although, it is well-known that humans derive a sense of warm-glow from helping others, it is unclear whether this extends to more abstract and depersonalized issues such as ensuring a sustainable future for life on earth. In a national panel study, I find that people indeed anticipate that acting green will make them feel good, but this primarily extends to easier low-cost changes.
Informations
Venue
Geneve, Switzerland
Web site
Schedule
Speaker: Sander Van der Linden
Department of psychology, University of Cambridge, GB
Department of psychology, University of Cambridge, GB